Following the method from the previous page,
a sample message may look something like this:
Does creating
tables in Excel feel
like running into a
brick wall?
(Grabs attention by
speaking to a pain area)
Excel 2013- Pivot
Tables Training
can get you from
confusion to
mastery in only 60
minutes.
(Offers a solution)
Complete the
elearning course on
your own time and
take the course as
often as you need to
feel comfortable.
(Appeals to an emotion)
Access today
through our
Learning
Management
System.
(Creates a call to action)
Curbing the usage slump | 17
